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Note on Customer Care and Service By Michael R. Pearce

Note on Customer Care and Service

By Michael R. Pearce

  • Release Date: 2005-10-28
  • Genre: Business & Personal Finance
  • $3.99

Description

This note is about customer care: what it is and how to manage it in a retail operation. Customer care, often referred to as customer service, has become a very popular subject for retail consultants and commentators because retail managers and customers alike have discovered that customer care just doesn't happen; retail customer care must be designed, delivered and controlled.