The Olympic Games Explained

This multidisciplinary text is a comprehensive introduction to the central themes and background of the modern Games.

The text considers a range of topics including:
the ancient Olympics the modern revival of the nineteenth century the development of the Games throughout the twentieth century. the media and the Olympics Olympic marketing and sponsorship.
Complemented by a dedicated website offering access to unique archive and other document sources, this book brings its audience the best Olympic educational expertise available.